Social med?a marketing pr?grams usually cent?r
on efforts to create content that attracts attention and encourages readers to share it with their social networks.
A corporate message spreads from user to user and p?esuma?ly resonates because it
appears to come from a trusted, third-party source, as opp?sed to the brand or c?mpany itself.
Hence, this form of marketing is driven by word-of-mouth, meaning it
results in earned media rather than paid medi?.
My ??b-site social media comp?nies